Marty Parker
Marty is focused on helping enterprises improve their business results through Unified Communications. To achieve this goal, Marty recently co-founded UniComm Consulting, the industry's premier Unified Communications consulting firm.
UniComm Consulting has a suite of proven methods for identifying and capitalizing on areas of high ROI business process optimization through UC, including strategic analysis, UC planning workshops, design assistance, and support for acquisition and deployment of UC solutions.
To assist customers in buying the right UC solutions and technology, Marty has now created a complete set of UC RFP Tools that are available through UCStrategies.com.
Marty is well-known as a UC Panel moderator at VoiceCon Orlando and San Francisco and has published articles, white papers, and blogs on the top Unified Communications Applications, Unified Communications ROI, and trends in Unified Communications pricing.
Prior to 2005, Marty has been a leader in Voice Messaging, Unified Messaging and Unified Communication solutions. In 2001-2003, Marty headed the creation and launch of the award-winning Avaya Unified Communication Center, the first to market with fully integrated speech, web and wireless access to calling, conferencing, voice mail, e-mail, calendar, contacts and tasks.
His range of experience includes sales, marketing and industry strategic planning for IBM; marketing and GM roles in a leading communications VAR; and founder and CEO roles at two venture-funded startups in voice mail and unified messaging. He received his BS degree from the Haas Business School of the University of California, Berkeley and is a past president of the Cal Business Alumni.
Articles by Marty Parker
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Cisco Acquires BroadSoft - November 1, 2017
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BC Summit 2017: Times Are a-Changin' - October 26, 2017
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Experts Weigh in on the Gartner MQ for UCaaS 2017 - October 13, 2017
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Plantronics Voyager B8200 – Audiophile Features Meet Business Communications! - September 28, 2017
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Many Cautions for the 2017 Gartner Magic Quadrant for Unified Communications as a Service (UCaaS MQ), Worldwide - September 15, 2017
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Experts Discuss the Gartner Magic Quadrant for UC - August 21, 2017
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Gartner Magic Quadrant for Unified Communications 2017: Completing the Telephony-based Lifecyle for UC - August 14, 2017
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Avaya Clears Another Hurdle - August 11, 2017
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Teleworking Changes: New Trend or an Overreaction? - June 15, 2017
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The Role of AI in UC&C - May 2, 2017
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The Future of Collaboration - March 17, 2017
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Meet BCStrategies Experts at Enterprise Connect 2017 - March 10, 2017
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Engaging the UCStrategies Experts - February 24, 2017
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Cisco Sparks a Conversation Among the UCStrategies Experts - February 1, 2017
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Cisco Spark Board: Excellent Packaging, No Wires, A Few Strings - January 30, 2017
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What Is Collaboration? Forrester Wave Report Offers Answers - January 23, 2017
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UCStrategies' Reaction to Avaya Chapter 11 Announcement - January 23, 2017
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UCStrategies' Predictions, Expectations and Hopes for 2017 - January 17, 2017
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2016 Year in Review - January 6, 2017
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UC Management - Why It Is So Important - December 27, 2016
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Digital Disruption & Transformation - November 23, 2016
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Reviewing the Latest (and Greatest) BC Summit - November 15, 2016
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Usage Profile Series: The Foundational Usage Profile - October 31, 2016
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Usage Profile Series: The Management Usage Profile - October 31, 2016
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Usage Profile Series: The Administration Usage Profile - October 28, 2016
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Usage Profile Series: The Production Usage Profile - October 27, 2016
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Speaking of Disruption...Introducing Workplace by Facebook - October 28, 2016
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Usage Profile Series: The Information Processing Usage Profile - October 24, 2016
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Usage Profile Series: The Retail Usage Profile - October 20, 2016
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Usage Profile Series: The Contact Center Usage Profile - October 19, 2016
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Disruption: It’s not Just an election thing! - October 19, 2016
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Usage Profile Series: The Field Usage Profile - October 11, 2016
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Usage Profile Series: The Collaboration Usage Profile - September 29, 2016
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Hopes and Aspirations for 2016 - September 23, 2016
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Clarity Connect Cloud Contact Center Solution – Covering Your Premises and Cloud Options - September 22, 2016
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Usage Profiles – A Guide to Effective and Economical UC Solutions - September 19, 2016
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Industry Consolidation Podcast - August 12, 2016
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Our Evolving Industry: Shaping the Agenda for BC Summit 2016 - August 8, 2016
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UCStrategies' Take on the Gartner Magic Quadrant for UC - August 3, 2016
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Gartner Magic Quadrant for Unified Communications 2016 – Raising Questions about UC! - July 29, 2016
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Cisco and IBM Bring the Power of Watson to “Intelligent Collaboration” - July 22, 2016
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BCOM – More Important Than Ever - July 12, 2016
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2016 Midyear Review - July 11, 2016
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The New Role of APIs, Integrations, and CPaaS For Business Communications - May 13, 2016
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Mitel's Acquisition of Polycom: UCStrategies' Reaction - April 22, 2016
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Interoperability: A Dream or Reality? - March 3, 2016
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Reflections on the Unify Global Analyst Conference - January 29, 2016
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UCStrategies Predictions for 2016 - January 8, 2016
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UCStrategies Reacts to Atos Acquisition of Unify - November 11, 2015
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UCStrategies Reviews Gartner Magic Quadrant for UCaaS 2015 - October 16, 2015
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How Little Voice Telephony Do You Need? - September 29, 2015
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Mobile Considerations in Enterprise Communications - September 4, 2015
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Experts Discuss UC Security - August 14, 2015
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Gartner Magic Quadrant for Unified Communications 2015 – The Maturity Maze - August 12, 2015
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Is There Really a Market for UC in the SMB Space? - August 7, 2015
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What is Doomed, End of Life, Kaput (or Should Be)? - July 30, 2015
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Microsoft: Continuing to Change UC - July 24, 2015
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Is UCaaS a Blip or a Trend? - July 9, 2015
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UC Experts Engage on Avaya - July 3, 2015
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Avaya Buys Esna – Continues Cozying Up to Google - June 9, 2015
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UCStrategies on Microsoft Ignite - May 21, 2015
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What's Happening in the Mid-Market? - April 17, 2015
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Living in a Multi-Vendor World – Is BCOM a Key to Success? - April 1, 2015
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UCStrategies Experts Preview Enterprise Connect 2015 - March 10, 2015
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UCStrategies Gives Free Advice - February 26, 2015
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Join UCStrategies at Enterprise Connect 2015 - February 16, 2015
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UC in Telemedicine - January 29, 2015
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UCStrategies Yes or No Game - January 22, 2015
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Business Video with Customers and Partners – Two New Year’s Options - January 20, 2015
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Deploying Lync Voice with Office 365 - January 19, 2015
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2015 Forecast from UCStrategies - January 15, 2015
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UCStrategies Experts Discuss “Most Significant“ of 2014 - January 9, 2015
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Avaya Engages in Silicon Valley - January 7, 2015
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Unified Communications Retrospective – Prospective - December 22, 2014
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UCStrategies Reviews the Cisco Collaboration Summit - December 3, 2014
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UC-to-UC Voice and Video – Where and When? - October 29, 2014
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Connecting the Circuit - October 28, 2014
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Dimension Data Unified Communications Services: An End-to-End Journey - October 24, 2014
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Big Data or No Data? - October 22, 2014
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The Marvels of the Microsoft Ecosystem: Now There's AudioCodes One Box 365 - October 14, 2014
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The Cloud and the Future of Customer Engagement - September 30, 2014
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Cloud for UC: Blessing and Curse - September 16, 2014
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Gartner Magic Quadrant for Unified Communications - UCStrategies Views - August 28, 2014
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Dimension Data’s Secret Sauce – Blending UC with IT - August 28, 2014
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UCStrategies Experts Debate Windows Phone - August 8, 2014
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Is UC Succeeding or Failing? - August 6, 2014
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Gartner UC Magic Quadrant 2014 – A Clear Picture of the Changing Landscape - August 6, 2014
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Moving UC Forward: Tools, Resources, and UC University - July 23, 2014
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UCStrategies Reaction: Apple - IBM Partnership - July 22, 2014
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UC – Supporting Initiatives in the Public Sector - July 15, 2014
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Making UC&C Collaboration Opportunities Visible - July 10, 2014
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UC Implications of Mary Meeker's “Internet Trends 2014” Presentation - July 8, 2014
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Tracking IT Spending Changes - July 1, 2014
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How to Carve a PBX - June 24, 2014
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UCStrategies and Ram Menghani, on the NEC Advantage - June 3, 2014
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IP-PBXs: Main Streets After The Freeways - May 20, 2014
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Mobility and the Contact Center - May 8, 2014
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Following the Money at the UC Summit - April 24, 2014
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Enterprise Connect 2014 - UCStrategies Views - March 31, 2014
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Wake Up Call: User Experience – “One Size Does Not Fit All” - March 26, 2014
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UCStrategies Experts Preview Enterprise Connect 2014 - March 10, 2014
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Lync Conference 2014 and Universal Communications - March 5, 2014
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Analytics and Context – Big Data Comes to Communications - March 6, 2014
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AudioCodes On Parade - March 4, 2014
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UCStrategies @ Enterprise Connect 2014 - March 2, 2014
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Collaboration: A Business Process to Produce Results - February 26, 2014
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Omni-Channel Capabilities in the Contact Center - February 28, 2014
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BYOD: Where is it Going from Here? - February 11, 2014
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How Can VARs Succeed? - February 5, 2014
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Getting Ready for UC at Enterprise Connect 2014 - February 2, 2014
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AudioCodes: Thriving and Scaling Up with Lync - January 31, 2014
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What UC Trends Will Fizzle in 2014? - January 27, 2014
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UCStrategies Experts Look Ahead to 2014 - January 21, 2014
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A Look Back at UC in 2013 - January 10, 2014
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A New Year’s Resolution Suggestion - December 31, 2013
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NextPlane Delivers Important Office 365 Federation - December 16, 2013
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UCStrategies Reviews the Magic Quadrant for Corporate Telephony - November 12, 2013
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2014 – The Playoffs for UC Vendors - November 29, 2013
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UCStrategies Reaction to Microsoft Lync's Reported Growth - November 6, 2013
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The New Unify – What’s in a Name? - October 22, 2013
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A Tipping Point in Enterprise Communications and Unified Communications - October 21, 2013
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UCStrategies on Telework - October 3, 2013
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Software-Defined Networking and UC - September 30, 2013
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UC Overlay Approach: Big TCO Winner for Enterprises - September 26, 2013
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A Look at UC Trends and Recent News - September 17, 2013
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Discussion on Conferencing and Video Interoperability with Scott Wharton of Vidtel - September 10, 2013
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UCStrategies Experts on the Gartner Magic Quadrant for UC - 2013 - August 27, 2013
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HP's UC Reference Architectures - August 28, 2013
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UC ROI - August 19, 2013
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Gartner 2013 UC Magic Quadrant: Maturity, Challenges, Directions for the Future - August 11, 2013
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UC Pitfalls and Opportunities - August 1, 2013
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The Power of Federation and NextPlane - July 30, 2013
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Project Ansible - July 18, 2013
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Siemens’ Project Ansible – From Sci-Fi to the Enterprise - July 16, 2013
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Optimizing Unified Communications - July 12, 2013
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UCStrategies Reviews June Events: Avaya, Mitel, Siemens and WebRTC Conference and Expo - July 9, 2013
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Avaya Innovation – Surprise, It’s In Services - June 11, 2013
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The Future of IT - May 31, 2013
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Financial Results from the VoIP and IP-PBX Producers - May 17, 2013
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Conferencing in the UC Conversation - May 1, 2013
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Protecting Video Conferencing User Experiences - April 29, 2013
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The PBX Is Dead; What Do You Do Now? - March 27, 2013
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Lync Conference 2013: Changing the Game - February 26, 2013
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Assessing IBM’s Strategic Move to Social Business - February 1, 2013